FAMM-BA - Fashion Media and Marketing

Goal 1: Professional Attitudes and Skills

Upon completion of a major program of study in Fashion, students will be able to: exhibit professional engagement and behavior; develop and implement a path toward a professional career; utilize collaborative skills in a diverse marketplace; exercise leadership capabilities in multi-role scenarios; demonstrate the ability to constructively critique and self-reflect

Goal 2: Application of Business Practices Relevant to the Contemporary Global Fashion Industry

Upon completion of a major program of study in Fashion, students will be able to: demonstrate a readiness to build upon discipline-specific technology; apply theoretical concepts for effective planning and problem solving; interpret visual elements of design demonstrating aesthetic literacy; research the historical and contemporary industry drivers as they pertain to the global business landscape.

Goal 3: Social Awareness

Upon completion of a major program of study in Fashion, students will be able to: apply appropriate strategies regarding teamwork to create goodwill and trust; evaluate and employ sustainable environmental, social, and economic practices in the global environment; implement moral and ethical business practices; identify and interpret historical and contemporary zeitgeist in relationship to global fashion.

Goal 4: Effective Communication

Upon completion of a major program of study in Fashion, students will be able to: utilize professional interpersonal communication skills effectively toward networking and relationship-building; employ applicable research strategies to develop informed oral and written communication; demonstrate proficiency in the application of appropriate visual communication skills to project criteria and goals; apply technology skillfully to present innovative ideas and concepts.

Goal 5: Critical Thinking

Upon completion of a major program of study in Fashion, students will be able to: raise vital questions and problems, formulating them clearly and precisely; gather and assess relevant information; come to well-reasoned conclusions and solutions; think open-mindedly within alternative systems of thought; communicate effectively with others in finding solutions to complex problems.