BA404

Managerial Economics provides a conceptual framework for understanding the economic forces at work in firms and markets and supplies models and tools for improving managerial decision making. This course aims to make the participant familiar with the language and methods of economic analysis while emphasizing issues of practical relevance in business management. Students will learn how supply and demand affect prices, or the fundamentals of differentiation in a firm?s strategy; students will also develop decision-trees to improve decision-making processes, at a strategic level within the organization.